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The 4th Western (Chengdu) Agricultural Machinery Exhibition

       Held concurrently: Western (Chengdu) Garden Tools and Plant Protection Equipment Exhibition


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一、Basic Information

Exhibition Dates: May 30-31, 2026

       Exhibition Venue: Chengdu Western China International Expo City

Exhibition Theme: Green Agriculture, Technology-Driven Agriculture, Brand-Strengthened Agriculture

Exhibiting companies: 300+         

Exhibition area: 20,000+ square meters

Professional visitors: 30,000+

二、Exhibition Overview

1Exhibition Introduction

In the era of intelligent transformation in agriculture, the Western (Chengdu) Agricultural Machinery Exhibition (CAE), themed "Green Agriculture, Technology-Driven Agriculture, Brand-Strengthened Agriculture," deeply aligns with the high-quality development needs of modern agriculture. Leveraging its core location within the Sichuan-Chongqing economic circle, the exhibition radiates to the agricultural production areas of Shaanxi, Gansu, and Ningxia, targeting the national market. It gathers cutting-edge technologies and innovative products in the global agricultural machinery, garden tools, and plant protection equipment fields, injecting strong momentum into the intelligent upgrading of agricultural equipment and the iteration of industrial technology in western China. By constructing a precise, end-to-end platform covering manufacturers, distribution channels, end users, government departments, research institutes, and industry associations, it promotes efficient collaboration between production and sales, achieving cost optimization for both enterprise market expansion and user equipment procurement.

2、Review of the previous session

The 3rd Western China (Chengdu) Agricultural Machinery Expo (CAE2025) was successfully held from May 16-17, 2025 at the Western China International Expo City in Chengdu. As a benchmark event in the western region's agricultural machinery industry, it attracted over 300 well-known domestic and international companies and received nearly 20,000 professional visitors from Sichuan, Chongqing, Guizhou, Yunnan, and Shaanxi provinces. The exhibition area exceeded 20,000 square meters, with a 90% customer satisfaction rate. The expo focused on "intelligent upgrading," comprehensively covering the entire industry chain, including agricultural machinery, garden tools, plant protection equipment, and smart agriculture equipment. It showcased cutting-edge equipment such as unmanned tractors, intelligent harvesting robots, and plant protection drones. On-site supply and demand matching was efficient, with frequent direct orders from large-scale growers, cooperatives, and enterprises in Sichuan, Chongqing, Yunnan, and Guizhou, resulting in record-breaking transaction volumes. The "Smart Agriculture Assisting Industrial Upgrading Forum and Blueberry Industry Development Conference" was held concurrently, bringing together government leaders, experts, scholars, and enterprise representatives to focus on cutting-edge issues, discuss industry trends, and share successful enterprise cases, providing forward-looking ideas for industrial upgrading. Through a comprehensive online media matrix, the exhibition achieved tens of millions of exposures, further expanding its industry influence. CAE2025 met the required number of exhibitors, with a 90% customer satisfaction rate, effectively promoting the implementation of intelligent agricultural machinery technology and deepening trade cooperation.

3This year's planning

      The 3rd Western China (Chengdu) Agricultural Machinery Expo will be held from May 30th to 31st at the Western China International Fair in Chengdu, Sichuan.Building on the success of previous editions, this year's expo will focus on innovation, highlighting renowned domestic and international companies and professional buyers. It will also feature a smart agricultural machinery demonstration area, high-level industry forums, and other distinctive events, deeply integrating industry resources and continuously empowering industry innovation and upgrading, aiming to create a benchmark event in the western agricultural machinery sector.

Market Background

The Sichuan-Chongqing region is a core agricultural production area in western China, boasting a large-scale and distinctive agricultural sector, providing ample space for the upgrading of the agricultural machinery industry. Sichuan, as a major national base for grain and cash crops, ranks among the top in the country in terms of vegetable, fruit, and tea cultivation, with significant advantages in specialty industries such as late-maturing citrus and Sichuan pepper. Chongqing has considerable output of grain and cash crops, ranking first in the country in tung oil production, second in raw lacquer, and third in citrus production, with Fengjie navel oranges enjoying a nationwide reputation.

With the accelerated modernization of agriculture in Sichuan and Chongqing, the demand for advanced agricultural machinery and equipment continues to grow. Mechanized operations in hilly orchards, precision planting management of field crops, and the processing, storage, and transportation of agricultural products urgently require intelligent and efficient agricultural machinery and equipment. The Western (Chengdu) Agricultural Machinery Exhibition, based on the regional agricultural production needs, provides a strategic platform for agricultural machinery enterprises to explore the western market and promote the improvement of agricultural quality and efficiency.

四、Exhibition Highlights

1A new scale and upgrade, creating a grand industry event

As one of the largest, highest-level, most professional, most comprehensive, and most influential agricultural machinery events in western China, CAE2026 strives for excellence and has undergone a complete upgrade! This year's exhibition covers an area of 20,000 square meters and is expected to attract over 300 well-known domestic and international companies and 30,000 professional visitors. It aims to promote exchanges in various fields such as agricultural machinery promotion, technical discussions, spot trading, and project cooperation, building a solid and efficient bridge for win-win cooperation among all parties.

2Presenting the entire industry chain, one-stop worry-free procurement

CAE adheres to the principle of showcasing the entire industry chain, covering all agricultural production elements such as agricultural machinery, garden tools, general machinery, plant protection machinery, smart agriculture, water-saving irrigation, fertilizers, pesticides, seeds, and seedlings. Each exhibition area is relatively independent yet shares resources; it forms its own system while also being deeply integrated, collectively empowering modern agriculture. The rich array of exhibits comprehensively meets procurement needs, providing a worry-free one-stop shopping experience.

3High-level forums connect to discuss the future of the industry 

CAE2026 will host several high-level thematic forums concurrently, inviting industry authorities such as experts from the Ministry of Agriculture and Rural Affairs, university researchers, and senior executives from leading companies to conduct in-depth discussions on hot topics such as "Intelligent Agricultural Machinery Technology Innovation," "Green Agricultural Machinery Development Trends," and "Upgrading Paths for Agricultural Mechanization in Western China." The forums will release cutting-edge technology reports, interpret the latest policy trends, and build a collaborative dialogue platform for industry, academia, research, and application, providing the industry with forward-looking development ideas and helping companies seize market opportunities and achieve strategic upgrades.

4、A special hands-on practice area allows you to experience cutting-edge technology firsthand

CAE20256 features a dedicated hands-on demonstration area showcasing cutting-edge agricultural machinery such as intelligent seeders, driverless tractors, intelligent temperature control equipment, and harvesting robots. Professional technicians provide on-site guidance, allowing visitors to immerse themselves in the convenience and efficiency of agricultural machinery. This makes the advantages of high-tech agricultural machinery intuitive and tangible, promoting knowledge updates and concept upgrades, and providing strong empirical support for purchasers' decisions.

5Focusing on the western market, exploring unlimited business opportunities

The organizing committee made targeted efforts, inviting agricultural machinery wholesalers, dealers, and service providers from cities, counties, and townships in Sichuan and Chongqing to participate in the event, reaching deep into the heartland of specialty agriculture such as vegetables, tea, lemons, citrus, and kiwifruit. Planting companies, large-scale farmers, cooperatives, and family farms arrived with their needs for upgrading agricultural machinery, facilitating precise matching of supply and demand, seamlessly connecting the agricultural machinery industry chain, and activating unlimited business opportunities.

6A comprehensive media matrix enhances the publicity campaign

The organizing committee has integrated years of media resources, collaborating with over 200 official media outlets, industry-specific media, and independent media to create a powerful publicity campaign. Through a combination of on-site visits, live broadcasts, news reports, WeChat articles, and short video promotions, the campaign comprehensively reaches the target audience, fully enhancing the expo's brand influence and facilitating efficient promotion, exhibitor recruitment, and exhibitor acquisition efforts, thereby attracting even more high-quality exhibitors and buyers.

五、Exhibition Scope

Various high-efficiency agricultural machinery, garden tools, general machinery, plant protection equipment, agricultural aviation supplies, water-saving irrigation equipment, intelligent sorting equipment, nut processing equipment, tea processing machinery, livestock machinery, aquaculture equipment, agricultural product processing, transportation and storage equipment, environmental protection technologies and equipment, fresh fruit and vegetable refrigeration and freezing equipment and accessories; modern agricultural covering materials; information-based harvesting robots, advanced instrument testing equipment, precision agriculture technology, intelligent temperature control related technologies and equipment, modern sightseeing agriculture, Internet of Things and other related products.

六、Target audience

——Government departments at all levels in western China, agricultural machinery management, appraisal, and promotion systems, state-owned farms, farm systems, industry associations, and academic societies;

——Western agricultural machinery and garden tool agents, dealers, retailers, agricultural machinery cooperatives, agricultural machinery operation service providers, and agricultural machinery rental companies;

——Plant protection stations, agricultural machinery and garden tool repair companies, agricultural machinery markets, agricultural technology extension and supply and marketing systems in cities, counties and townships in western China;

——Planting units, estates, and large-scale growers of horticulture, gardens, flowers, fruits and vegetables, tobacco, sugarcane, grapes, citrus, dragon fruit, tea, and Chinese medicinal herbs;

——Agricultural machinery cooperatives, agricultural cooperatives, agricultural machinery manufacturers, agricultural enterprises, leading enterprises, research institutions, colleges and universities and related organizations, etc.

——Foreign representative offices in Chengdu, as well as agricultural, agricultural input, and related service organizations and traders from West Asia, Central Asia, Europe, and other countries;

七、Exhibition promotion

◆ 200 influential media campaigns

◆300,000 direct mail invitations

◆ Direct Sales Email Promotion

◆Extensive advertising in dealer distribution centers  

◆Fax, telephone, and SMS promotion  

◆Direct recommendation to similar exhibitions

◆Buyer Service Center One-on-One Promotion

◆ Cooperation with relevant businesses and associations

◆Advertising on new media platforms

Exhibition Procedures

1Participating companies should fill out the "Participation Application Form" in detail, affix their official seal, and fax it to the organizing committee. Fees should be transferred to the organizing committee's account within three days.

2No organization or individual may bring counterfeit, substandard, or infringing products to the exhibition; otherwise, the organizing committee has the right to disqualify them from participating.

3To maintain the overall image of the conference, the organizing committee reserves the right to make final adjustments to some booth arrangements;

For more information, please contact the organizing committee: Chengdu Zhongwei United Exhibition Co., Ltd.